1. Three-Month Content Calendar (Sheet Screenshot)

 These are screenshots of the 3-month content calendar I planned and organized for the client.

2. Instagram Page & Reels Views

Preview of the Instagram feed and Reels showing current views and post performance.

3. Instagram Insights & Engagement

Overview of the account’s insights, including reach, engagement, and audience activity.

Instagram Insights & Performance (Aug–Oct):

From August to October, the account showed steady improvement in reach and engagement. The top posts for the period received 42–169 views, contributing to 468 total views for October alone. Profile visits increased by 10%, and reach grew by 1,400%, with a significant portion of views coming from non-followers — indicating successful content exposure beyond the existing audience.

4. Sample of High- Impact Reel and Engaging Post 

Sample High-Impact Reel: Nail Transition

A reel showcasing a clean nail transition edit that effectively captured audience attention. This sample highlights the type of reach and visibility the page consistently achieves with engaging, dynamic content.

Sample Engaging Post: Client Nail Set

A client nail set photo that reflects the page’s usual engagement. This sample demonstrates how well-designed static posts resonate with viewers and contribute to steady interaction and profile activity.

My Role and Responsibilities

• Created and managed a content calendar to ensure consistent and strategic posting.
• Scheduled posts across social media platforms to maintain an active online presence.
• Designed pubmats and visual content, including promotions, announcements, and service highlights.
• Promoted services through planned posts, stories, and campaign materials.
• Monitored social media insights such as reach, views, and engagement to assess performance.
• Identified content trends and high-performing posts to improve future content planning.

Thank you for taking the time to review my Short Kid Nail Studio portfolio. I take pride in creating thoughtful content and managing posts that help the business stay active, visible, and engaging online.