Hey I am Edward Horrace

More Info About Me

Hi, I’m Edward, and I have a solid background in lead generation, administrative support, billing, and live chat support, all roles where attention to detail, consistency, and clear communication make the biggest difference.

At Allen Sportswear, I specialized in B2B/B2C lead generation, where I managed prospecting, warm leads, cold outreach, and CRM updates using tools like GoHighLevel, Hubspot, Salesforce, Pardot, LinkedIn Sales Navigator, RocketReach, and Apollo. I scheduled appointments, prepared quotations through QuoteWerks, and consistently helped drive revenue by building and nurturing pipelines.

At Responsive Centers, I handled healthcare billing and insurance coordination under the billing department. My responsibilities included insurance verification, virtual card processing, patient scheduling, and maintaining accurate reports. This role taught me the importance of accuracy, confidentiality, and working efficiently within strict timelines.

I also worked at Scopely (Monopoly Go), a mobile app game, as part of the BPO live chat and email support team, assisting players with billing issues, missing rewards, account concerns, and event-related queries. Managing high-volume support taught me to multitask effectively, communicate clearly, and resolve problems quickly while keeping customer satisfaction a priority.

I’m proficient with Google Workspace, Microsoft Office 365, GoHighLevel, Hubspot, Salesforce, Pardot, Helpshift, Azalea, and other productivity and CRM tools. I’m detail-oriented, tech-savvy, and comfortable working independently while keeping tasks organized and deadlines on track.

To your success,
Edward Lapitan

Edward Horrace Marbella Lapitan
San Mateo, Philippines
Freelancer
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My Skills and Competencies

Technical & Administrative
Data Entry
Email Marketing
Project Management
Retail Inventory
Lead Generation

Certificates

My Experience and Education

  • EXPERIENCE
  • EDUCATION
2017
Bachelor of Science in Computer Engineering Major in CISCO

AMA University

2023 - 2026
Allen Sportswear
(Jr. Lead Generation, Sales, and Customer Specialist)

Lead Generation, Customer, and Sales Support

Handled B2B and B2C lead generation, reaching prospects through calls, texts, using 8x8 & Ring Central as our dialer, and email campaigns.

Ran email marketing, automation, and cold-calling efforts that consistently delivered qualified leads for the sales team using Pardot.

Kept CRM records accurate and updated in GoHighLevel, Hubpost, Salesforce, and Pardot to track leads and follow-ups efficiently.

Provided customer support from first contact to closing, and after-sales, which strengthened client relationships and retention.

2023 - 2023
Responsive Centers
(Medical Administrative Staff, Billing Department)

Managed the full billing cycle, from insurance verification to EAP billing, virtual card payments, and copay collection.

Resolved insurance and authorization issues quickly, making sure patients had active coverage before appointments.

Monitored provider billing reports, aging accounts, and CCOF-AUTO RUN reports to keep records accurate and up to date.

Coordinated patient intake, scheduling, referrals, and email communications, ensuring a smooth experience for patients and providers.

Helped streamline billing and admin workflows, making the department more organized and efficient.

2020 - 2023
Scopely - Monopoly Go
(Player Support Agent Tier II)

Live Chat Support, Player Retention, and Satisfaction

Delivered real-time live chat support, resolving player concerns
while keeping satisfaction high.

Solved gameplay issues, missing rewards, refunds, and purchases
problems, reducing escalations, and improving the player
experience.

Responded with clear and solution-focused communication,
which helped increase player trust and retention.

2021 - 2021
El Paso Sports – Part Time
(Lead Generation Specialist)

Lead Generation

Generated high-quality leads by engaging prospects on social media and analyzing engagement insights.

Identified and nurtured potential customers, supporting the company’s sales growth.

2020 - 2021
Yangjiang Hasen Industrial Co., Ltd.
(Business Developer – Part Time)

Lead Generation

Created email prospect lists using 263mail and email scraping tools to grow the client’s customer base.

Helped the client reach new potential customers internationally through targeted online lead generation.

2018 - 2020
Philippine Seven Corporation
(Field Auditor – Retail Inventory Specialist)

Conducted daily store and quarterly warehouse inventory
audits to ensure accurate stock reporting.

Prepared Store Inventory Reports for review and sign-off by
store and warehouse managers.

2020 - 2020
PROVAPH
(Lead Gen/Email Marketing - Trainee for Skill Enhancement)

Completed 7 hours of specialized lead generation and email marketing training focused on converting prospects, qualifying leads, and increasing conversion rates.

Directly strengthened my performance at Allen Sportswear and part-time lead generation roles, helping me engage more qualified prospects and support sales growth.

2020 - 2020
PROVAPH
(General Virtual Assistance – Trainee for Skill Enhancement)

Completed comprehensive hands-on training focused on the practical use of digital tools and platforms for remote operations. Strengthened skills in CRM coordination, data management through Google Workspace and Microsoft Office, workflow organization, client communication systems, and task automation tools commonly used in virtual assistant, sales, and lead generation roles.

My Services

Administrative

Managing scheduling, data entry, CRM updates, and documents to keep daily operations organized and running smoothly.

Inbound & Outbound: Calls, Texts, & Email

Managing client communication across all channels to keep workflows moving smoothly.

Retail Inventory

Ensures that sales records and actual store inventory match up, and keeps all stock organized and replenished.

Lead Generation / Email Marketing

Gather client information through phone, online research, and social media. Find decision-makers on company websites.


Works

Data Entry

Lead Generation / Email M...

Let's work together !

I am available for freelance projects.
Hire Me

Get In Touch

Address :
San Mateo,
Philippines


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