Social Media Engagements & Management
Performance Highlights
Content Strategy Impact
- Multi-photo posts drove 62.3% of total views, proving high engagement effectiveness
- Consistent posting and optimized captions improved reach and interaction
Audience Growth & Reach
- Majority of traffic came from non-followers (62.5%), increasing brand visibility
- Strong discovery through page visits (56.7%) and feed exposure
Strategy Implemented
- Developed and scheduled content calendars aligned with school events and announcements
- Focused on multi-photo and informative posts to maximize reach
- Maintained active audience engagement (replying to comments and messages)
- Monitored Facebook Insights to refine posting strategy and improve performance
