Business Outreach & Lead Generation Database

Developed and managed lead generation databases for businesses, influencers, and VIP members. Conducted market research, organized CRM data, verified contacts, and tracked outreach campaigns to support partnership growth and customer acquisition.

Researched, sourced, and organized qualified business and influencer leads using Google Sheets and CRM systems. Managed outreach pipelines, contact verification, and partnership tracking for a rewards membership platform.

Built and maintained databases of businesses, influencers, and VIP prospects across Medellín. Supported business development through lead generation, market research, CRM management, and outreach tracking.

Created structured CRM databases containing 1,000+ qualified leads, including restaurants, hotels, wellness businesses, and influencers. Managed research, data organization, and partnership prospecting initiatives.