Professional VA Rommel

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I’m Rommel Luna, a Virtual Assistant and Social Media Manager with experience in digital marketing, SEO, content creation, and executive support. I help businesses grow by managing their social media presence, generating qualified leads, and improving their online visibility through strategic content and marketing efforts.

I have experience creating engaging graphics and short-form videos in Canva and CapCut, and managing content calendars, scheduling posts, and analyzing performance metrics to improve engagement and reach. I also support business operations by handling administrative tasks such as email management, scheduling, research, and organizing digital systems.

With a background in marketing, customer service, and sales, I understand how to communicate effectively with clients and audiences while focusing on results. I’m comfortable using tools like Google Workspace, marketing analytics platforms, and social media management tools to streamline workflows and support business growth.

My goal is to help business owners stay organized, save time, and focus on high-level priorities while I manage the backend tasks that keep their operations running smoothly.

Rommel Baldazo Luna
Tayabas City, Philippines
rommelluna18@gmail.com
Freelancer
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Professional Skills

To Succeed In Today's Job Market, You Have To Think Of Your SKILLS As An ADVERTISEMENT Targeted Towards Your FUTURE BOSS
Social Media Management
Content Creation
Facebook Ads Management
Search Engine Optimization
Graphic Design
Copywriter

Certificates

General Virtual Assistance Training Course
Social Media Management (SMM) In-Depth Training
Search Engine Optimization In-Depth Training Certificate

Professional Timeline

“Choose a job you love, and you will never have to work a day in your life." —Confucius
  • EXPERIENCE
  • EDUCATION
2023
Bachelor of Science in Industrial Engineering

Southern Luzon State University

Present
Diploma in Information Technology

El Royale Hotelier Training Center Incorporated

May 2024 - February 2025
OES-ETZ BPO
(Virtual Assistant)

Generated 50+ high-quality leads monthly through strategic outreach, boosting client acquisition and sales pipeline. Managed social media campaigns across Facebook, Instagram, and LinkedIn, increasing engagement by 30% while creating graphics, reels, and coordinating UGC. Designed email marketing campaigns that improved open rates by 40% and conversions by 10%. Oversaw websites on Wix, Shopify, and WordPress with seamless UX and SEO optimization. Leveraged HubSpot, Google Analytics, and SEMrush to track and optimize performance, demonstrating strong organizational and communication skills across cross-functional teams and client projects.

May 2024 - November 2024
Goldilocks Studios
(Virtual Assistant)

I supported a high-level executive in preparing a critical investor presentation by analyzing performance metrics, market data, and competitor insights, contributing to successful funding acquisition. I strengthened brand presence and generated leads by editing TikTok and IG Reels for the executive’s video editing business and leveraging the BNI Power Lunch network. Additionally, I managed email and communication by screening inboxes, filtering spam, prioritizing urgent messages, and providing concise WhatsApp summaries for timely action. I also optimized the executive’s calendar and meetings, preparing materials in advance and handling last-minute adjustments to ensure maximum productivity.

November 2023 - February 2024
Bioskin Tech Laboratories
(Content Strategist)

Developed and executed a comprehensive content strategy for a B2B skincare brand targeting distributors and private-label partners. Conducted in-depth market and competitor research to identify positioning opportunities within the skincare manufacturing industry. Created structured social media content frameworks, brand messaging guidelines, and educational content to establish authority and credibility in the B2B skincare space. Designed campaign concepts for LinkedIn and Instagram aimed at increasing brand awareness and generating qualified leads. Contributed to the brand’s rebranding initiative by proposing updates to tone of voice, visual direction, and core content pillars to strengthen brand identity and market positioning.

March 2024 - July 2024
Bec and Geri’s
(Social Media Manager)

Here is a **polished “Content / Job Responsibilities” version** suitable for a resume:

Developed and implemented content strategies to increase brand visibility and audience engagement across digital platforms. Managed social media accounts and executed targeted content plans that increased follower engagement by 35%. Designed creative graphics for social media, websites, and marketing materials to support brand campaigns. Led marketing initiatives, including a seasonal summer campaign that boosted sales by 20%. Produced high-quality content such as blog posts and videos to strengthen brand storytelling and online presence. Monitored performance metrics and analytics to refine strategies and improve campaign effectiveness. Collaborated with cross-functional teams to ensure cohesive messaging across departments while maintaining consistent brand identity across all marketing channels.

August 2025 - February 2026
The Hub Center for Health and Beauty
(Graphic Artist)

Created engaging social media graphics, marketing materials, and promotional visuals using Canva, ensuring brand consistency and high audience engagement. Edited short-form videos (TikTok, IG Reels, Facebook Reels) using CapCut, incorporating transitions, captions, sound design, and trending formats to increase reach and engagement. Collaborated with clients and marketing teams to translate concepts into compelling visual content aligned with campaign goals.

April 2020 - November 2021
Onewind Outdoors
(SEO Analyst/Copywriter)

I increased organic traffic by 30% in 3 months for a camping e-commerce site through targeted keyword research, content optimization, and user-intent strategies. I secured high-quality backlinks via outreach, boosting organic traffic by 20% and sales by 10% for a camping gear brand. By optimizing product descriptions, landing pages, and CTAs based on customer journey analysis, I improved conversion rates by 15%. Additionally, I conducted technical SEO audits and enhanced site architecture—including internal linking, URLs, and hierarchy—resulting in 25% traffic growth and a 20% reduction in bounce rate.

April 1, 2020 - November 4, 2021
Zya and Knox Home Furniture
(Sales Associate/ Manager)

Impact: Delivered average annual sales growth of 42% for clients, with some achieving up
to 200% increases.
▪ Developed and maintained strong customer relationships: By providing exceptional
customer service and building trust with customers, I was able to maintain a high rate of
repeat business. In 2021, over 60% of our sales came from repeat customers

November 2024 - February 2025
Always Best Care Pasadena
(Virtual Assistant)

I managed and optimized the company’s social media presence by creating engaging content and graphics to boost brand awareness and audience engagement, while designing and scheduling posts to ensure consistent branding and messaging. Additionally, I handled administrative tasks such as email management, document organization, and data entry, as well as billing and payroll processes to guarantee accuracy and timely disbursement. I provided phone support to clients and caregivers, assisting with inquiries, schedules, shift log-ins, and technical issues, while coordinating staff to ensure smooth scheduling and efficient workforce management.

Services Offered

“To give real service you must add something which cannot be bought or measured with money, and that is sincerity and integrity.” – Don Alden Adams,
Social Media Management

Social Media Marketing is telling the world you’re a rock star. Content Marketing is showing the world you are one.

Facebook Ads Management

Facebook ads by getting inspiration from a few of our ad examples that have seen success.

Graphic Design

Graphic design is a craft where professionals create visual content to communicate messages.

Search Engine Optimization

Today it's not about " Get The Traffic" - It's about 'get the targeted and relevant traffic'

Google Ads Specialist

Expert in using and understanding the Google Ads interface. I am responsible for strategizing and handling marketing cam

Copywriter

I am responsible for creating clear and concise copy for advertising or marketing materials. I also write for websites

Testimonials

Trusted by local and international clients
Author

Lloyd Ayuma

⭐⭐⭐⭐⭐
Rommel has been an absolute game-changer for my business. As my General Virtual Assistant, he has taken the stress out of managing my daily tasks, from handling emails and scheduling to creating engaging content for social media. He is incredibly organized, proactive, and reliable, ensuring every task is completed on time and to the highest standard. His ability to anticipate my needs and provide solutions before I even ask is truly impressive. Thanks to Rommel, I’ve been able to focus more on growing my business while knowing the operational side is in great hands. Highly recommend him to anyone in need of a skilled and dependable VA!

Author

Inle Burmese Cuisine

⭐⭐⭐⭐⭐
Rommel did an amazing job creating a video for my restaurant! The visuals were stunning, and it perfectly captured the ambiance and quality of our dishes. It’s been a game-changer for our marketing—highly impressed!

Author

Ian Carr

⭐⭐⭐⭐⭐
Rommel is a rockstar! His attention to detail, efficiency, and ability to handle complex tasks under pressure made a huge difference in my business. Highly recommend!


Portfolio

My compilation of Work Sample and Skills and represents a portable showcase of my Professional Qualification and Experiences

Let's work together !

I am available for freelance projects.
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Get in Touch
My essential contact information creates trust and personal relations with a prospective employer to get in touch with me.

Address :
Tayabas City,
Philippines
Email :
rommelluna18@gmail.com


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