Aviation Tourism
Philippines State College of Aeronautics
Mandarin Chinese Language Studies
Developed practical Mandarin communication and cross-cultural skills.
TEFL / TESOL
Gained teaching skills and cross-cultural communication experience.
I’m a Social Media and Influencer Marketing Specialist with almost 4+years of experience in digital marketing. I’ve worked with different industries like beauty, gaming, food & beverage, travel, publishing, and online platforms.
Most of my work involves finding and communicating with influencers, managing creator partnerships, planning social media content, coordinating campaigns, and helping brands grow their online presence. I also do content planning, copywriting, graphic design, community management, and Meta Ads.
I really enjoy the creative side of marketing, especially coming up with content ideas, working with influencers, and making campaigns look and feel engaging.
Philippines State College of Aeronautics
Developed practical Mandarin communication and cross-cultural skills.
Gained teaching skills and cross-cultural communication experience.
• Executed social media campaigns and branding strategies
• Designed promotional graphics and digital content
• Assisted in audience engagement and online marketing activities
• Support influencer discovery, outreach and relationship management for an Australian beauty brand
• Research and evaluate potential creators based on brand alignment, audience relevance and content quality
• Coordinate influencer communications, product-seeding activities and campaign requirements
• Maintain organized influencer databases, outreach records and campaign tracking sheets
• Monitor creator content, deliverables and deadlines to keep collaborations progressing smoothly
• Collaborate remotely with the client while managing recurring tasks independently and providing clear progress updates
• Managed influencer and brand relationships for digital marketing campaigns
• Planned and executed social media strategies focused on audience growth and engagement
• Supervised campaign coordination and content implementation
• Collaborated with marketing teams to improve online visibility and campaign performance
• Develop and execute content strategies aligned with brand objectives and audience engagement goals
• Manage cross-market digital campaigns and content optimization initiatives
• Coordinate creative assets and content scheduling across platforms
• Ensure consistent brand voice and messaging across customer touchpoints
• Collaborate with marketing and creative teams to improve campaign performance
• Managed Facebook Ads campaigns and promotional strategies
• Created content schedules, campaign concepts, and engagement posts
• Monitored campaign performance and audience interaction
Managing content, engagement, scheduling, and growth strategies to strengthen brand presence online.
Planning and optimizing paid campaigns to improve visibility, engagement, and conversion results.
Designing creative visuals and branded content aligned with marketing goals and audience appeal.
Managing influencer partnerships, collaborations, and campaign execution for stronger brand exposure.
Creating engaging graphics, captions, and campaigns designed to increase reach and audience interaction.
Tracking campaign performance, audience insights, and engagement metrics to improve marketing strategies.