YakiFiesta - Brand Guidelies
This project showcases my ability to translate a brand’s story, values, and vision into a cohesive visual identity system. I developed comprehensive brand guidelines for YakiFiesta, a Japanese-Filipino street food concept inspired by Japan’s yatai culture and Filipino community spirit. The goal was simple but bold: create a brand that feels authentic, festive, and scalable—from street carts to digital platforms.