Hey, I am Yusela Kris

Professional Summary

With the right training and self-discipline, I have honed my skills in SEO, Content Writing, and Content Creation. I like planning and scheduling my activities at least a week ahead. My proficiency in the ways of content writing and white-hat SEO, SEMRush, Ahrefs, Google Trends, Google Search Console, WordPress, Shopify, SurferSEO, ClearScope, GeoImager, and Localo has helped various sites rank higher. Google Suite is just a regular part of my daily life. Aside from all this, I also like being up-to-date on social media. I am also familiar with Canva, Adobe Premiere Pro, Trello, Asana, Slack, Click-up.

Honesty, reliability, resourcefulness, open-mindedness, and attention to detail have helped me do things and do something very well. At present, I am an SEO Specialist. I want knowledge, growth, and self-improvement, which will help me in the future.

Yusela Kris Dela Cruz Aquino
Gapan City, Philippines
Freelancer
Check my CV View Work Hire Me

SEO Specialist, SEO Content Writer, and Content Manager

Executive Assistant
Content Creation
Web Development (WordPress)
Lead Generation
Content Strategy
Shopify
WordPress
Email Marketing
Google Analytics
Google Ads
Search Engine Optimization
Social Media Management
Graphic Designing
Content writing

Certificates

4+ years in SEO, Content Writing, and Social Media

  • EXPERIENCE
  • EDUCATION
2019
Bachelor of Science in Biology

Central Luzon State University

-
Doctor of Medicine

Medical Student

February 2025 - December 2025
Ribbon Checkup
(SEO Specialist/Manager)

SEO Specialist — Ribbon Checkup

Healthcare & Diagnostics Brand (Shopify-based, web app)

Managed and executed end-to-end SEO initiatives for a healthcare diagnostics platform, with a focus on patient-friendly, medically accurate content and sustainable organic growth. Handled both strategic planning and daily execution, ensuring content quality, search intent alignment, and technical soundness.

Key Responsibilities & Contributions:

Planned, wrote, published, and scheduled SEO-optimized healthcare articles targeting high-intent and long-tail medical keywords

Implemented on-page SEO best practices, including heading structure, internal linking, image optimization, and metadata

Monitored site indexing, crawl status, and organic search performance to ensure content visibility

Created SEO-supporting visuals, including article graphics, infographics, and Pinterest pins for content distribution

Managed Pinterest SEO by designing, publishing, and scheduling optimized pins to support organic reach

Ensured content remained clear, empathetic, and patient-friendly while maintaining medical accuracy

Worked within a Shopify environment and collaborated with internal stakeholders to support ongoing content and SEO improvements

Focus Areas:
Healthcare SEO • Medical Content Optimization • On-Page SEO • Content Publishing • Visual SEO Assets • Indexing & Performance Monitoring

February 2023 - -
Contractual Self-employed
(Executive Assistant)

Provided comprehensive administrative support to the CEO of a thriving skincare company, ensuring seamless operations and strategic focus.
Managed complex calendars and coordinated travel itineraries, optimizing the CEO's time and maximizing productivity.
Prepared detailed meeting agendas and meeting minutes, facilitating efficient decision-making and follow-through.
Handled confidential correspondence and sensitive information with the utmost discretion and professionalism.
Screened and prioritized incoming calls and emails, ensuring timely and effective communication.
Assisted in the organization of industry events and conferences, including coordinating logistics, speaker engagements, and attendee communications.
Maintained an organized and efficient filing system for important documents and records.
Utilized advanced organizational skills and attention to detail to ensure accuracy and timely completion of tasks.
Proficient in Microsoft Office Suite and industry-specific software to streamline workflows and enhance efficiency.

2021 - 2022
Self-Employed
(ESL Tutor)

Teaching English to non-native speakers.

October 2022 - February 2023
Black Bear Media
(SEO Writer)

Writing blogs for travel, sustainability, transportation, and remote jobs.

February 2021 - -
Self-employed
(SEO Writer and Content Manager)

Writing science-based blogs.

My Services

Social Media Management

Analyzing engagement data, identifying trends in customer interaction and planning digital campaigns to build community.

Content Creation (Media)

Promote companies' products and services by developing copy for websites, social media, marketing materials.

General Virtual Assistant

Organizing calendars, making travel plans, compiling and distributing reports, and handling other administrative duties.

Content Writing

Writing content that attracts, engages, motivates, and converts.

Seach Engine Optimization

Optimizing website content and off-page elements for better visibility.


My Portfolio

SEO, SEO Content Writing, Social Media Content Creation, Graphics Creation

Let's work together !

I am available for freelance projects.
Hire Me

Get In Touch

Address :
Gapan City,
Philippines


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